Church services were the original rock concerts. The lights (stained glass), the huge sound, particularly…

Church services were the original rock concerts. The lights (stained glass), the huge sound, particularly with full choir and a massive pipe organ. It shakes the ground. All deliberately engineered to cement the faith every Sunday. Listen loud. /1 https://t.co/mM2OHJeudg

Goosebumps for me. Read the history, it’s all of these skills that the church offered political conservatives in the US from the 1950s onwards, millennia of experience in mobilising populations. It’s why they’ve been so successful, they learned from the masters. 2/2