10 December

Stephen Reicher is an expert on human behaviour. Watch this short (40-second) clip, where he explains how the use of the terms ’restrictions’ and ’lockdowns’, instead of words like ’support’ and ‘protection’, make people oppose action against the pandemic. All deliberate framing and spin by politicians in this pandemic, to make people feel like support and protection are oppression, and letting the virus run is ‘freedom’.